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Instead, when companies come up with an innovative idea, they tend to choose new names and create separate brands, despite the formidable advertising expenses involved.
The Barclays Center will open its doors this week, buoyed by world-famous performers; slick new uniforms for its basketball team, the Brooklyn Nets; and a formidable advertising campaign.
They share the ideas about using each other's companies to get more subscriptions and about using the two companies together as a formidable advertising platform -- and they share similar Southern backgrounds.
More important, UOL mounted a formidable advertising campaign using its parents' own media outlets, which include Sao Paulo's leading newspaper, Folha de Sao Paulo, and Brazil's leading weekly news magazine, Veja.
But Mr. Catsimatidis, who appeared to be enjoying himself immensely during Tuesday's event, does have an estimated $3 billion fortune — more than enough to mount a formidable advertising operation and, at the very least, be a thorn in the side of a crowded Republican field of candidates who are little known to the public.
In the recently completed third quarter, Micron signed up nearly 450 new commercial accounts, suggesting that even without a formidable advertising campaign, its new strategy is bearing fruit.
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Google's formidable online advertising muscle could help drive more ad dollars into online video sites, so it would be "a net win for everybody in the space," said Break.com Chief Executive Keith Richman.
Two weeks aren't enough to forecast a finish, but the Mets don't appear to be as formidable as advertised.
Then there are the giants like Facebook, which has built its own formidable app install advertising network.
It is a message they will repeat again and again until Election Day, using the Internet, mailings, television advertising and their formidable nationwide network of gun clubs.
All told, no matter what the Surgeon General said about the malign effects of cigarette smoking, the opposition to the regulation of cigarette advertising was of formidable proportions.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com