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The past few weeks have seen voters form impressions about Mr Kerry.
In a world where citizens are bombarded with information, people form impressions quickly, based on sound bites, and these brief impressions tend to oversimplify and misrepresent our complicated and often contradictory characters.
It would make sense: in the past, extensive research) has shown just how quickly we form impressions of people's character traits, even before we've had a conversation with them.
In an era in which voters form impressions of candidates from 30-second sound bites on the evening news, Mr. Pataki is using a tactic many politicians employ: say just enough to sound authoritative, but hold the details.
Thanks to the way the week is run, jury members will often form impressions about dancers' talent and personality and thus make up their minds about winners before the competition begins.
They pay attention to when and how you disagree, notice how you and your partner react to each other, and in countless ways form impressions about the rules of married life.
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This is because people tend to make decisions by forming impressions that limit information overload.
Klinsmann, not quite a year and a half into his tenure, is still forming impressions of the American player pool.
Asch also demonstrated that, in forming impressions of the personal characteristics of others, observers are most influenced by their first impression.
Yet they said they had formed impressions of the candidates from their friends and families and from hearing about them on television.
In the mid-nineteen-fifties, the political scientist Harold Isaacs became curious about how average Americans had formed impressions of far-away China and India.
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