"We would like to see reassurance that risk assessments for these technologies have been revised".
However Fagan suggests that native advertising, which is growing in popularity, could become a grey area for these technologies.
"But there is a legitimate concern for these technologies being used in countries where you wouldn't want these used".
The consumer Internet can be seen as the warm-up act for these technologies.
For these technologies to be usefully applied, however, everybody has to agree what things should be called.
This required a lot of patience as the community for these technologies is still quite small and the documentation can be rather limited.
The chancellor's short-sighted decision to axe all support for these technologies could raise the cost of going green, and mean we miss out on investment".
"Those who are still in this business are here because they have a passion for these technologies and their possibilities," he said.
The big hope for these technologies is that they will help deal with debilitating diseases, but big-money sports are inevitably going to get involved.
Pira International, a trade organisation, reckons that the markets for these technologies will be growing by more than 10% a year by 2005.
The real challenge is creating a route to market for these technologies and this will never happen if incumbents are not encouraged, supported and ultimately forced to evolve, or are allowed to continually block progress.
