Iron Man 3 will continue to dominate as plucky contenders enter the fray, hoping to grab some counterprogramming cash.
Ms. Snider cited the studio's success with "The Help" last summer as its model for a counterprogramming strategy ("People Like Us" will open the same weekend as "G.I. Joe: Retaliation").
"Love Letter" is often exquisite, but for the most part it worked for Kelly as counterprogramming, proof that he could do without his R-rated bag of tricks.
But the sports arena featured some weird counterprogramming: famous men who once were considered prospects for president, now buck-raking and giving a patina of legitimacy to carnival barkers pushing quick-cash schemes bathed in Biblical inspiration and patriotism.
That's some wild counterprogramming, even if director Ryan Coogler doesn't mean for it to be.
Almost as often as not, I now follow up my semi-regular scan of ESPN.com with a visit to Deadspin, for counterprogramming: the news and the dish.
Before Mr. Boehner said that a joint session on Wednesday would not work, the debate's sponsors had said their event would go on as planned — potentially creating a lively opportunity for counterprogramming.
"Tomorrowland," which cost $170 million to make, will likely appeal to family audiences looking for PG-rated counterprogramming.
