One example is the use of imagery – photographs help us to visualise statements, which means they can be processed fluently – and therefore seem truer.
Thus, the results indicate that a wine tastes better if the labeled visual information can be processed relatively fluently.
One possibility is that category members are processed more fluently than non-members.
There's a common bias that psychologists call the fluency heuristic: We prefer information that is processed more easily, or fluently, judging it to be truer or more beautiful.
Following processing-fluency theory, when consumers attend to experiential attributes (sensory or affective), they should process them fluently (i.e., spontaneously and with little effort); however, consumers should process functional attributes always deliberately, irrespective of whether or not they attend to them.
Employing consumer samples, and stimuli ranging from the abstract to the realistic, three studies provide evidence that people process a package more fluently, thus increasing its attractiveness, when it is presented in a low rather than high complexity context.
Good readers used three areas in the left side of the brain, to decode letters into sounds, fit them together to make words and process them fluently.
According to these views, each encounter with a stimulus engages a unique set of sensory and perceptual processes, and as a consequence, this same set of processes can be carried out more fluently in the future.
Now that you have your living area spacious, clean, and the air is flowing fluently you are ready to begin the healing process.
