A greater contrast with the hangars of Mipim can hardly be imagined: no lavish buffet, just a kettle and some instant coffee; no PowerPoint slides but a dungareed bloke scribbling on a flipchart.
The general took along a flipchart of tables purporting to show that the "surge" of recent months was beginning to work (see article).
Such optimists the industry is full of them, of course now spy a rare opportunity to steal a march on the Mad Men of advertising and the flipchart-wielders of marketing.
The three men try to manage and monitor the world around them: the whole dance is organised by flipchart.
You get natural light, soft furnishings, a view – and you can always import your own flipchart.
I bet there's a flipchart somewhere with something much cooler written on it.
Great characters included eerie religious crusader Kemp, tweeting vampire war tourist Ivan, noble savage McNair, flipchart-wielding bloodsucker Cutler, Mark Gatiss's scenery-chewing vampire leader Mr Snow – or this year's on-the-edge civil servant Mr Rook.
The question on the flipchart at the front of the lecture room reads: "Do you make your own luck, if so how?" Smith explains the thinking behind the task.
Second, what's going to be required for the meeting – a screen, an OHP, a flipchart, and will this be available or indeed welcome in a semi-public place.
A lot of the comedy comes from the lack of clarity in her job description, that blank flipchart, and the onion … all right, and from her, mainly.
In the dying hours of a high-level conference on the banks of the Thames late in April, two oil executives are sitting patiently waiting on faded leather chairs in the lobby of a five-star Tower Bridge hotel, briefcases, architects' plans and a folded flipchart pad at their feet.
