The woman was obviously too short to understand the tall-flier code.
There's the TKTS booth in Times Square, of course, for same-day discounts, and the Official NYC Information Center (810 Seventh Avenue), where you can pick up a flier with discount codes for 20 shows.
On April 29, Virgin America sent out a special offer to its frequent flier members with a code good for 25percentt off tickets booked by May 3 for travel through June 11.
Both fliers carried identifying codes, and somebody noticed that they were almost identical.
Plugging in the discount code 62455 for United Airlines frequent fliers and Hertz's promotional coupon code, 168210, brought the price down to $160.02.
"This generally would be viewed as pro-consumer because you get greater utility out of your frequent flier programs," Mr. Harris said of the code-share agreement.
Rental car companies offer discount codes to members of frequent flier programs, and other organizations they partner with, including AAA, Costco and BJ's, so check those sites if you're a member.
Sit down with your friends and make a club card with a secret code or marking on it, a flier with information on the club and anything else that you think will help to make your club special.
United has pledged to redeem frequent-flier miles and honor code-sharing flights with its partners, as well as continue to share reservations data and jointly market services.
Street campaigns, handing out coupon codes and fliers in malls and even booth babes (one of the biggest marketing trends right now) remain highly effective.
As a condition of membership in the academy, fliers must agree to adhere to a safety code, Mr. Hanson said.
