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With a smart feature set and the right price, the Fit could be the missing link from fitness device to smartwatch the market has so far been missing.
Mr. Pate and his co-founder Brent Teal had the idea for the fitness device in 2005 but did not file a patent application for 14 months.
Mr. Pate and Brent Teal had the idea for the fitness device in 2005 but did not file a patent application for 14 months.
The emphasis was firmly on fitness though: "My initial impression was that it's a new wearable fitness device to rival a Nike Fuelband or Fitbit Flex — a smartphone companion rather than a smartphone alternative," wrote journalist Christina Farr.
The watch can also be used as a fitness device, like the Fitbit, and can do a number of other things like supplementing its walking directions with special vibrations to tell you when to turn left or right.
The current smartwatch and fitness device space is stagnant.
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For others, they fit alongside health investments like fitness devices and heart rate monitoring apps.
The Apple Watch wants to replace not only fitness devices but watches too.
Fitness devices, cars, and home heating all benefit from the remote-control enabled by APIs.
The obvious scenario is health and fitness, thanks to the increasing number of wearable fitness devices on the market.
Fitness features like heart-rate trackers are nice, but specialized fitness devices like the Fitbit already do all that.
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