"firm image" is correct and usable in written English.
You can use it when you want to refer to how a company, organization, or individual is perceived by others. For example, "This company is committed to maintaining a strong and positive firm image."
Can the Gucci-backed designer, who has yet to establish a firm image, justify the expense of a stand-alone store selling blouses that can cost as much as a flat-screen TV? Can West 14th Street, for that matter, attract enough wealthy pedestrians to sustain the influx of designer vanity outposts, like that of Alexander McQueen? "People ask, 'Are you excited?' " Ms. McCartney said.
The rest of the years, when he held less important commands or was assigned to administrative duties, were valuable to those making decisions to the extent that they helped to create a firm image of his "service reputation". During his year as COMBATFLT, Admiral Pratt again came into conflict with Admiral Wiley.
Merrill will not get a better chance in Japan: repeated scandals and appalling investment advice have tarnished domestic firms' image.
CSR can help to build reputational benefits, it enhances the firms' image among external stakeholders and could lead to a favourable climate of trust and cooperation within the company (Camilleri 2014).
In the wake of the 2008 financial crisis, Alan Greenspan noted his failed assumption, saying 'I made a mistake in presuming that the self-interests of organizations, specifically banks and others, were such as that they were best capable of protecting their own shareholders and their equity in the firms.' Image credit: Mark Wilson/Getty Images.
In the case of Sinovation, their billion-dollar AI companies include crypto firm Bitmain, image recognition company Megvii (known as Face++), fintech-focused 4th Paradigm, autonomous driving AI company Momenta and chip outfit Horizon Robotics.
In the case of Sinovation, their billion-dollar AI companies include crypto firm Bitmain, image recognition company Megvii (known as Face++), fintech-focused 4th Paradigm, autonomous driving AI company Momenta and chip outfit Horizon Robotics.
He did not want his name used for fear of harming his career or his firm's image.
Part of the reason was the firm's image, at least in America, as a Midwestern, staid producer of pickup trucks.
Although Jaguar's existing cars have been improved to compete with the likes of Audi, BMW and Mercedes-Benz, the firm's image is rather staid.
The heirs of a family-controlled business are often hard pressed to duplicate the success of a patriarch who is closely associated with the firm's image.
