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After a five-month interval, it was restarted last month as a sensitive man's lifestyle book, which will feature a guy, not an underwear model, on the cover every month.
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Then there was the Merrill Lynch ad featuring a guy fishing.
Down at Fat Cat, a ragtime band was playing, featuring a guy on banjo.
Another, "Dirty Jobs," shows all kinds of grueling work; one episode featured a guy who inseminates turkeys for a living.
Essentially, the ultimate question will be whether the oft conservative Academy will really take a chance on a movie which features a guy playing a guitar/flamethrower hybrid.
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Cross mocked ads for a hipster dating service (featuring "a guy wearing a coffee mug on a chain, or whatever") and told a story about a startling episode at his house upstate, when he was home alone with his wife.
"Ask a Ninja," which features a guy in a ninja outfit answering viewer questions, is particularly hot just now, taking in about $100,000 a month for its two founders from advertising, merchandising and licensing, Ms. Whitney reported.
And late in the year the Science Channel broadcast the pilot for a show called "Stuck With Hackett," featuring a guy named Chris Hackett who seems less interested in eating small animals than in surviving via low-tech science experiments.
So the file "Suge Knight giving the order to have Tupac killed" features a guy strumming guitar, goofing off in a falsetto, and singing, "I want Tupac dead, my name is Suge Knight".
Burger King's marketing blitzkrieg started in 2004, when its ad agency, Crispin Porter & Bogusky, created a Web site featuring a guy in a chicken suit who responded to typed commands.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com