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Competitors reacted by simply lowering fares, drawing bargain-seeking customers from American, which dropped the program a few years later.
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Last week, a Ryanair ad promoting low air fares drew fire from the British Advertising Standards Authority, which monitors ads for taste and accuracy.
In this environment, WestJet executives say they can pick up old passengers of Canadian, and, with low fares, draw new ones out of buses, cars and trains.
The carriers say that their low fares draw new customers to air travel, and so one's gain may not be the other's loss.
Asia's low-cost carriers have mostly expanded the pie, rather than intensifying the squabble over an existing market: Their fares draw in many passengers who could not afford to fly with traditional "full service" carriers.
AGES 10-12 -- This kind of fare drew children by the droves to double bills in decades past.
Prudhomme began introducing Cajun dishes, based on the foods he grew up with, to the menu, and his fare drew national attention.
The chalkboard rendering by artist Lydia Baulch '19 of corn and other fresh street fare drew a steady stream of people to Cornell Dining's food samples, given out by Noah Doshna '21 and Katherine Barlow '18.
The theater seated several thousand people for musical and dance productions, but a more robust fare drew the big crowds to the Circus for chariot races around a course three football fields long and one wide.
Some of Naples's plushest over-the-top mansions are along this stretch of beach, and fairly exposed to prying eyes. 2 p.m. 6) JOLLY GOOD A faithful adherence to classic pub fare draws a loyal crowd to the Jolly Cricket (720 Fifth Avenue South; 239-304-9460; thejopenedicket.com), which opened last year along the city's main drag.
Attorney Mary Vargas told me that "Today FARE drew a line in the sand and asked DOT to enforce its own regulations to protect those with food allergies in air travel.
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CEO of Professional Science Editing for Scientists @ prosciediting.com