But come the fall expect an ebullient president to emerge.
For fall expect vinyl suiting, pillow-top apron skirts and a curious take on the deerstalker cap.
The biggest asset for many families, their house, is plunging in value, with a further 20% price fall expected.
Just look at newspapers, where a painful fall in advertising in 2008 was followed by another steep drop in 2009, with a further fall expected this year.
Last week, official statistics showed the volume of retail sales decreased by 0.9% between May and June, worse than the 0.6% fall expected by economists.
This fall, expect to see Stella's famed Black Paintings alongside large, colourful sculptures from the 1990s, drawings and prints in the 18,000-square-foot space.
Should oil prices continue to fall, expect plenty of talk of rockets and feathers.
It was worse than the 0.1% fall expected by economists, although gross domestic product (GDP) numbers, like other economic statistics, are subject to revisions.
Germany's economy shrank by 0.5%, which was less than the 0.7% fall expected by economists, while the French economy contracted by 0.3%.
If the company does really launch a streaming TV service this fall, expect TV hardware to be viewed in a new light, by both Apple and consumers alike.
However, since 2006, there has been a 25% decline in postal volumes with further falls expected.
