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To be sure, the sad predicament of art fair sameness described by Cotter has no simple remedy -- the relationship between today's art market and the state of today's art leaves even insiders puzzled.
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"Identity" and "sameness" mean the same; their meanings are identical.
The gross spectacle and deep-down sameness of proliferating art fairs, produced for the convenience of jet-set collectors, dismay only if you take them seriously as something other than silly-time circuses.
The sameness of the terrible films just bugged me.
Britain has its fair share of unimaginative holiday cottages that offer little more than three-star sameness, so you have to look around carefully to find a green getaway where the kettle doesn't match the curtains.
If I understood the critic's complaint correctly, his underlying problem with this globalized sameness was that art created with the aim of slam-dunk art fair success ceases to be innovative, exciting and inspiring.
The glory of the novel, she argued, was the opposite, that it spurred the imagination: "It is pleasant to the mind to sport in the boundless regions of possibility; to find relief from the sameness of every-day occurrences by expatiating amidst brighter skies and fairer fields".
Sameness is greatness".
Sameness is a virtue.
Sameness is easy.
Distinctiveness and sameness coexist fretfully.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com