"Another failed project," she says, and gives a grin that could pass for a grimace.
"Fordlandia" was named after a failed project of Henry Ford: a rubber plantation modeled on a Midwestern factory town.
"Nobody quote-unquote 'likes' a developer, because of the perception that we're just in it for the money, but a failed project is like a canvas left unfinished.
And while he was said to call this early work, found among his papers after his death in 2003, "a failed project," it does have its merits.
"Although a couple of them have been just fine like Jeremy [Vine] - and Dermot [O'Leary] works very hard - but on the whole it's been a failed project.
Turning to the E.U., the object of his loathing, Farage went on, "I hope this victory brings down this failed project".
Exactly what portion of Iraq's lost oil revenue can be attributed to one failed project, no matter how critical, is impossible to calculate.
"Despite scheme after scheme — from the failed Project Merlin deal with the banks to credit easing and now Funding for Lending — net lending to businesses has fallen month by month under this government," he said.
Patten has also come in for criticism from MPs over the issue and was accused of "obstruction and secrecy" for after he ordered the corporation not to disclose key documents about the failed project.
He had won his own international reputation as a great social reformer largely as a result of his work with Bridgman, yet eventually he came to view her as something of a failed project.
Accountancy firm PricewaterhouseCoopers, on behalf of the BBC Trust, was expected to have completed its independent review into the failed project last month, but the deadline is now understood to have slipped to before the end of the year.
