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Age divination is a neat party trick, but facial analytics, as it turns out, may have a more sober application.
By Nicola Twilley May 1, 2015 Age divination is a neat party trick, but facial analytics, as it turns out, may have a more sober application.
But co-founder Faryar Ghazanfari thinks it can grow by attracting users who want to A/B test their social media with Polygram's facial analytics to pick what to post elsewhere.
Silicon Valley-based Eyeris is another startup working in facial analytics.
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"Imagine what can happen when ATMs have cameras equipped with built-in facial recognition and analytics software, and are tied in to the databases of major crime agencies and credit agencies.
Kairos Co-founded by Amanda McClure and Brian Brackeen, it has developed a new way for retail companies to report sales data and point-of-sale analytics using facial recognition and augmented reality technology.
Using facial detection, Polygram gives you analytics about the emotional reactions people have to the photos you post.
Intelligent I.P. cameras with video analytics such as motion sensors, facial recognition and behavioral recognition are used to identify abnormal activity in and around banking locations.
We can then see frame-by-frame, moment by moment, what these facial expressions reveal, measure them and provide analytics," says Gabi Zijderveld, Affectiva's vice president of marketing and product strategy.
"They want us to take a lot of the statistics, heuristics, and machine learning, and build it into things that do advanced text analytics, or basic format conversion, facial detection, etc".
(And interestingly, it appears to also have developed facial-recognition technology. "The 2lemetry Facial Recognition technology can trigger environment changes and "real-life" analytics based on the recognized age and gender of individuals," the company notes).
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