The phrase "faces backlash" is correct and commonly used in written English.
It means to receive criticism or negative reaction from a specific group or audience. It is often used to describe the consequences of a controversial or unpopular action. Example: The company's decision to raise prices on their products has faced significant backlash from customers, with many threatening to boycott their brand.
Rouhani already faces backlash.
Ask.fm faces backlash from advertisers after teenager's suicide.
A19 EDUCATION B7 Initiative Faces Backlash A political backlash has curtailed the reach of the "No Child Left Behind" education initiative that Presiden Bush signed into law in 2002.
Surely if there is a substantive criticism to be made of the way that many charities are now run (George Osborne faces backlash after branding charities 'anti-business', 4 October), it is that they are run too much like businesses, from the inflated salaries and bonuses of many executives to the distasteful and counterproductive "chugging" and cold-calling.
In "Cancer reproducibility effort faces backlash," Kaiser told the story of a nonprofit that is trying to reproduce cancer biology research findings and the obstacles that it faces.
In the case of removing these tracks, it puts Vkontakte in a double bind, where it's damned if it doesn't and damned if it does: on the one hand, it risks legal action from larger companies and potential ISP blockage; on the other, it faces backlash from its users, who look to it as a content portal.
Had Mr. Blankfein spoken at Barnard, he would not have been the first financial executive to face backlash at a public appearance.
The UN also recently faced backlash for its choice of Antonio Guterres, the former Portuguese prime minister, as the next secretary general, instead of a female candidate.
Brands always face backlash when rebranding.
Circles, while initially praised for their simplicity and design, are now also facing backlash.
The chip faced backlash from the public and was never adopted, setting an important precedent for encrypted communications.
