extending reach

USAGE SUMMARY

The phrase "extending reach" is correct and usable in written English.
It can be used when discussing the act of increasing influence, accessibility, or the scope of something, such as a business or a service. Example: "Our new marketing strategy focuses on extending reach to underserved communities."

✓ Grammatically correct

News & Media

Science

Formal & Business

Human-verified examples from authoritative sources

Exact Expressions

4 human-written examples

It's certainly not about ditching the way that theatre has been toured and delivered over hundreds of years, but rather about seeing the artistic possibilities of digital platforms and extending reach, capacity and audiences.

The Guardian

Yet, despite the significant and extending reach that social media has had into the lives of adults, we have still failed to develop its most important potential: Social media can be a great tool to enable older adults to be far more socially connected to their worlds.

Huffington Post

Providing multiple methods by which users could access the service was crucial in extending reach beyond literate personal phone owners.

Global health, science and practice

Although these adaptations presented their own challenges, particularly apparent in the low success rate of retrieved messages, availability of community volunteers, and the difficulty sustaining the volunteer model over time as phones began to break, providing multiple methods by which users could access the service was crucial in extending reach beyond literate personal phone owners.

Global health, science and practice

Human-verified similar examples from authoritative sources

Similar Expressions

54 human-written examples

People in the public eye have extended reach and can rally supporters who might not identify as environmentalists.

The Guardian

After Panatta saved four break points to reach deuce, he positioned himself for the advantage with a shot that seemed beyond Connors's extended reach.

The New York Times - Sports

For service providers, technology can extend reach and expand access opportunities.

Journal of International Humanitarian Action

Well productivity can be maximized by drilling horizontal, multilaterals, and extended reach wells (Yildiz 2005).

Journal of Petroleum Exploration and Production Technology

The trust has asked the executive to do more to extend reach across the whole of the UK.

BBC

Extended Reach.

Huffington Post

* Budget amendment extends reach of tax in 2012.

Huffington Post

Expert writing Tips

Best practice

When aiming to connect with a broader demographic, prioritize the utilization of digital platforms to effectively and efficiently achieve the objective of "extending reach".

Common error

Avoid hyperbole when describing the increase in reach. Instead of claiming "unprecedented reach", provide concrete metrics or evidence to support the assertion.

Linguistic Context

The phrase "extending reach" functions primarily as a gerund phrase acting as a noun. This is confirmed by Ludwig AI. Examples from Ludwig show it often serves as the object of a preposition or the subject of a sentence, highlighting its role in describing an ongoing action or process.

Expression frequency: Uncommon

Frequent in

News & Media

40%

Science

30%

Formal & Business

30%

Less common in

Wiki

0%

Encyclopedias

0%

Reference

0%

Ludwig's WRAP-UP

In summary, the phrase "extending reach" is a grammatically sound gerund phrase that functions as a noun, describing the act of increasing influence, accessibility, or scope. Ludwig AI confirms its correctness and usability. While not overly common, it frequently appears in News & Media, Science, and Formal & Business contexts. It's crucial to use specific metrics when using "extending reach" and avoid hyperbole to show the increase in scope and influence. When considering alternative phrases, consider options like "broadening scope" or "expanding influence" depending on the specific meaning you want to convey.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

expanding influence

Focuses on the expansion of power to affect something.

broadening scope

Emphasizes making the range of something wider or more inclusive.

increasing accessibility

Highlights making something more easily available to more people.

widening distribution

Suggests making something available across a larger area or to more people.

amplifying impact

Focuses on increasing the effect or influence something has.

enhancing coverage

Emphasizes improving the extent to which something is addressed or reported on.

growing presence

Highlights increasing the visibility or prominence of something.

deepening penetration

Suggests a more thorough or pervasive effect within a particular area or market.

stretching boundaries

Focuses on exceeding current limits or constraints.

scaling operations

Highlights the process of increasing the size or scope of business activities.

FAQs

How can I use "extending reach" in a sentence?

"Extending reach" is often used to describe increasing the audience, influence, or area of effect of something. For example, "The company is using social media to focus on extending reach to underserved communities."

What can I say instead of "extending reach"?

You can use alternatives like "broadening scope", "expanding influence", or "increasing accessibility" depending on the context.

Is it better to say "extend reach" or "extending reach"?

The choice between "extend reach" and "extending reach" depends on the grammatical structure of your sentence. "Extend reach" is an infinitive form, while "extending reach" is a gerund phrase, often used as a noun. For example, "We aim to extend reach" versus "Our strategy focuses on extending reach".

What is the difference between "extending reach" and "increasing impact"?

"Extending reach" refers to making something accessible to more people or over a wider area, while "increasing impact" refers to making something have a stronger effect. Although related, they describe different aspects of influence and scope.