extend the reach of

USAGE SUMMARY

The phrase "extend the reach of" is correct and usable in written English.
It can be used when discussing the act of increasing the influence, scope, or accessibility of something, such as a service, idea, or product. Example: "Our goal is to extend the reach of our marketing efforts to a broader audience."

✓ Grammatically correct

News & Media

Academia

Science

Formal & Business

Encyclopedias

Human-verified examples from authoritative sources

Exact Expressions

60 human-written examples

They naturally extend the reach of each verb.

Stanford University

This could also extend the reach of location-based advertising.

MIT Technology Review

Technology can help extend the reach of good sales managers.

Harvard Business Review

NASA will meanwhile be trying to extend the reach of humanity.

The New York Times

The three invested in Meraki Networks, which helps extend the reach of wireless Internet access technologies.

The New York Times

Promoted innovations that extend the reach of markets in developing countries.

Harvard University

He argues that these products do more than extend the reach of the original.

Columbia University

The chancellor is under pressure to extend the reach of sin taxes to sugar.

The Guardian - Business

Supply chains will spring up too, and extend the reach of economic benefit across the country".

The Guardian

Collaborations between arts organizations and businesses can extend the reach of each participant.

Harvard Business Review

White-spaces technology promises to extend the reach of these companies.

MIT Technology Review

Expert writing Tips

Best practice

When using "extend the reach of", clearly define what is gaining increased influence or accessibility. For example, specify whether you are extending the reach of a marketing campaign, a technological innovation, or a social program for maximum clarity.

Common error

Avoid using "extend the reach of" without specifying the target or beneficiary. Ensure that the context makes it clear whose or what's reach is being extended. Otherwise, the statement can lack impact and become too vague.

Linguistic Context

The phrase "extend the reach of" primarily functions as a verb phrase that modifies a noun, indicating an action that expands the scope or influence of that noun. As shown in Ludwig, it describes the process of broadening impact or accessibility.

Expression frequency: Very common

Frequent in

News & Media

50%

Academia

18%

Formal & Business

12%

Less common in

Science

13%

Encyclopedias

7%

Reference

0%

Ludwig's WRAP-UP

In summary, "extend the reach of" is a versatile phrase used to describe the act of increasing influence, scope, or accessibility. As affirmed by Ludwig AI, the phrase is grammatically sound and widely used. It appears most frequently in news, academic, and business contexts, indicating a neutral to formal register. Alternatives include ""broaden the scope of"" and ""expand the influence of"", offering nuanced ways to express expansion. When using this phrase, clarity is key: specify what exactly is having its reach extended for maximum impact.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

broaden the scope of

Changes the focus from 'reach' to 'scope', implying an expansion of the area or subject covered.

expand the influence of

Replaces 'reach' with 'influence', emphasizing the increase in persuasive power or impact.

amplify the impact of

Substitutes 'reach' with 'impact', focusing on the magnified effect or consequence.

increase the scope of

Similar to 'broaden the scope of', but uses 'increase' to highlight the growth in coverage or extent.

magnify the effect of

Focuses on enhancing the result or outcome, making it more noticeable or significant.

deepen the penetration of

Implies a more profound and thorough entry or permeation into a market or area.

propagate the spread of

Highlights the dissemination and widespread distribution of something, like an idea or product.

augment the coverage of

Emphasizes the addition and enhancement of the area or subject being covered.

widen the sphere of

Changes 'reach' to 'sphere', suggesting an enlargement of the area of activity or influence.

stretch the boundaries of

Suggests pushing the limits or extending the confines of something.

FAQs

What does "extend the reach of" mean?

The phrase "extend the reach of" means to increase the influence, scope, or accessibility of something, such as a service, idea, or product. It implies making something more widely available or impactful.

How can I use "extend the reach of" in a sentence?

You can use "extend the reach of" by specifying what is gaining increased influence or accessibility. For instance, "The company aims to "broaden the scope of" its marketing campaign through social media."

What can I say instead of "extend the reach of"?

Alternatives include "expand the influence of", "amplify the impact of", or "increase the scope of" depending on the context. These phrases offer similar meanings with slight variations in emphasis.

Is it better to say "extend the reach of" or "increase the reach of"?

Both "extend the reach of" and "increase the reach of" are correct, but "extend the reach of" is often preferred for its slightly more formal tone. The choice depends on the specific context and desired level of formality.