"The horrible thing about Jeep is that it's never had a chance to be exploited internationally," he said.
Commercial pig breeds that are today exploited internationally, e.g., Landrace, Large White or Duroc, are the result of introgressing local primigenious European breeds with Asian germplasm, a process that is now well documented [ 4, 5].
Dexter, who runs agency Serious Lunch, has been tasked with raising £5m to fund expansion of the The Wombles and to find partners to exploit the rights internationally.
Push The Button ITV Studios is believed to have explored options to co-produce or internationally exploit Push The Button – the ITV1 show starring Ant and Dec made by Gallowgate – in case it became a hit, but it was thwarted.
The BBC boss also described BBC Worldwide – which helps exploit Top Gear internationally – as an "indivisible" part of the BBC and said it would launch a new on-demand service showcasing BBC content in the US.
"The plan is to develop the brand internationally and exploit the popularity of British comedians such as Ricky Gervais, Stephen Fry and Hugh Laurie and to realise the enormous multiplatform opportunities with the franchise," the source said.
They predicted that oppression of the proletariat would get worse, creating an international — and internationally exploited — working class.
The broadcaster has previously highlighted the success of Hell's Kitchen, a £50m global franchise, as an example of the potential it has to increase revenues from exploiting programme formats internationally.
She said that the global content division, which is tasked with exploiting ITV programmes internationally across all media, would look at all sorts of new areas including board games, books, mobile content and even theatrical releases.
