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To gain this investment and make an expensive cultural shift, the timing had to be right.
It is rebuilding the Prussian royal palace, in a project that, at €600m (£430m), is Europe's most expensive cultural endeavour.
Such an ambitious, expensive cultural or infrastructure plan would ordinarily be the subject of ministerial announcement as well as considerable public and political debate (witness the recent controversy in New South Wales over since modified plans to spend $2bn replacing sports arenas).
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Given that Peckham, and Rye Lane in particular, has been besieged in recent years by the more obvious signifiers of encroaching gentrification —coffee shops, craft beer bars, cupcakes, tapas joints— it's perhaps not surprising that property developers want to push themselves onto the high street at the expensive of cultural and creatively minded ventures such as Rye Wax and the Bussey Building.
Recent regulation makes it increasingly hard for banks and brokers to take clients to expensive restaurants, exclusive cultural events or prestigious football, tennis or golf tournaments in exotic locations.
No, too expensive, she replied, following cultural norms of bargaining.
Cultural trips, expensive for rural schools, are likely to be dropped.
That will no doubt be true of some of this latest, expensive crop, despite the cultural similarities between American and British partners.
For those who have never been to Houston, it's something of a puzzle: a cosmopolitan city filled with high-end neighborhoods, expensive restaurants and rich cultural offerings, yet at the same time an unapologetically unpretty industrial center where oil refineries and chemical complexes stretch toward the horizon — the Manhattan of the Lone Star State, but also its Elizabeth, N.J.
Encountering obese locals junked out on sugar, astronomically expensive restaurants and non-existent cultural centres, he tells a fellow tourist: "We are not in Polynesia at all.
When Eridu or the palaces and piazzas of Renaissance Italy were shaped, architecture was the most expensive and prestigious of all cultural endeavours.
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CEO of Professional Science Editing for Scientists @ prosciediting.com