He expanded on a theme he has been extolling since he became famous overnight.
The new campaign, created by the Chicago office of Draftfcb, part of the Interpublic Group of Companies, expands on a theme to "uncap what's inside" introduced by the agency in 2009.
Expanding on a theme he has touched on at recent fund-raisers, Mr. Obama agreed that "we are living through some extraordinarily challenging times" and "I can see why a lot of folks are troubled".
"I coach rugby league because I love watching it when it's played properly," he said, expanding on a theme mentioned in a newly published follow-up to his Australian bestseller Don't Die With The Music In You*.
"He is working and fighting but he is not playing at Chelsea or Manchester City," said Karanka, before expanding on a theme that is unlikely to boost dressing-room morale at the Riverside.
During the nearly 40-minute interview, he expanded on a theme of his speech last week: the bottomless font of generosity and goodwill he received from the public after the shooting.
But Mr. Romney complained that Mr. Obama remains too reticent about America's role in the world, expanding on a theme that has flavored the Republican nominee's speeches and a book he wrote called "No Apology: The Case for American Greatness," which is being distributed to delegates in Tampa.
A16 Hillary Rodham Clinton, in her prime-time speech, celebrated her husband's years in office and expanded on a theme in his speech, suggesting that in addition to electing Mr. Gore president, sending her to the Senate would ensure continuation of Mr. Clinton's policies.
During his 90-minute session with analysts, Mr. Gerstner expanded on a theme that he has been warming to since he arrived at I.B.M. two years ago: that I.B.M. is now focused on providing value to its customers rather than simply foisting the latest technology on them.
The second 2011 focus group contained a different set of questions (see online supplementary appendix 1) from the first and expanded on a theme specifically around management of the febrile child.
"Top of the Lake," "True Detective," "Broadchurch," "Rectify," "The Fall," "Happy Valley," "The Bletchley Circle" -- all of these shows, to one extent or another, expand on an important theme, one that gets often gets lost or gleefully bulldozed in more commercially-minded crime-oriented dramas.
