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But arguably these gadgets will be serving an audience of existing readers.
Newspapers' resources, cross-promotional ability and existing readers give them a head start.
By this time, distribution had become too focused on existing readers and had failed to attract new ones.
Twitter is useful for developing relationships with influential bloggers and Facebook is a way of engaging with existing readers.
It is not often that The Economist uses its pages to pass on party invitations, but here is one that might be of interest not only to existing readers, but also to future generations.
By working closely with journalists and editors, we've focussed on what they can action to provide a better experience for our existing readers and enable more people discover our unique content.
Similar(36)
Existing reader-to-reader anti-collision algorithms are typically analyzed using single interference models that consider only direct collisions.
Oyster is focusing on smartphone apps and wants to provide a better reading app on those devices than existing reader apps.
In other words, he's still refuting VeriFone's claims that Square needs to recall the existing reader.
The proposed test strip reader has a lighter weight than existing detection readers, and it can run for long durations without an AC power supply, thus verifying that it possesses advantages for outdoor detection.
This reader has a lighter weight than those of existing detection readers.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com