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"These guys were obviously sophisticated and organized," said Toby Weiss, chief executive of Application Security, a database security firm.
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"This is a rare opportunity to be the chief executive of an applications company with real scale," Mr. Phillips said.
Mark Rock, the founder and chief executive of sound-sharing application Audioboo, was scathing about the industry's moves towards digital switchover and the decision to base principally around DAB radio.
At a news conference, Joe Greenstein, the chief executive of Flixster, whose applications allows users to share movie recommendations, demonstrated his program running inside MySpace.
Existing investors GV and Ron Wohl, former executive vice president of applications development at Oracle, also participated.
The latest version certainly has a more modern look and feel, and that was the idea, says Steve Miranda, executive vice president of applications development at Oracle.
"This is the second coming for the telecom companies," said Zaheed Hague, chief executive of Room33.com, a wireless application developer here.
John Shahidi, chief executive of RockLive, a mobile application developer in Los Angeles, said his company started working on a soccer game in August, with an eye toward Christmas.
Geoff Lewis, the co-founder and chief executive of TopGuest, a mobile application acquired by ezRez Software in December, said he was surprised by the banks' persistence.
Editor's note: Tom Hadfield is the founder and chief executive of the mobile buying application, Fetch.
Andrew Bell, chief executive of Norwich International Airport, said: "This application is the culmination of an enormous amount of work to identify the optimum location and technology to enable engine testing to continue to take place, whilst minimising as far as possible the impact of the activity itself on the surrounding community.
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