When met with concern over whether the ads would overrun the city with billboards, Emanuel pointed to the CTA's sale of advertising space on its trains, buses and other property as an example of revenue generation that also leads to better delivery of services.
There are many examples of revenue assistance projects supported by DfID and other donors that show dramatic increases of revenue collected, eg Uganda (5,000% increase over past 21 years), Rwanda (700% increase over 7 years to 2010) and Burundi (100% increase over the past 4 years).
How many thriving examples of revenue sharing with individual content producers exist online now?
Google, for example, made $5.6bn£3.4bnbn) of revenues in the UK last year, but paid corporation tax of just £20.4m.
For example, as a percentage of revenues, the largest private-sector Chinese companies spend more than twice as much 3.6 percent%–on R&D as do the next-largest ones.
Most aim to go global as fast as possible, due to cutthroat competition at home, much lower ARPU (5-20x less, depending on who you ask), disadvantageous revenue share (Facebook clone RenRen, for example, bags around 50% of revenues), the rampant copy cat culture, and a stricter legal framework.
He pointed to sales of the antidepressant Zoloft as an example of the slowing revenue.
One example of a new revenue stream is the creation of the Digital Agency which is producing websites for clients, rather than just selling them advertising.
The photo filters on Path are one example of an alternative revenue stream, but one suspects this won't be how the company ends up making its investors money.
Two good examples of extra revenue raised were the carbon price and the mining tax which, in isolation, would have made a decent contribution to the budget bottom line.
