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We use "Kafkaesque" to describe encounters with banally evil customer-service agents; it's the shorthand that op-ed writers use to protest the dark dealings of the state.
Evil, evil, evil.
But it has taken a man of the stature of young comic Joe Lycett to confront the evils of British customer service, and to attempt to break it from within.
If Microsoft is to be portrayed as an evil empire plotting to lock customers into proprietary software, it should be remembered that IBM's mainframe monopoly wrote the book on how to do that; it's why the federal government spent a decade prosecuting an antitrust case against IBM (dropped in 1982).
Ultimately, they see the customer as the necessary evil.
Protection against evil, they were gifts from Jewish customers.
In 2016, there are a lot of corporations spending a lot of money convincing customers they're not evil.
I had one customer tell me, "Tape is evil.
Google's mantra is 'don't be evil' – but companies need to consider the customers they rely on.
Our story was that the big evil software companies were extorting millions from customers.
Christ, compared to some of these guys, I still got 30 more years of this crap!" Ash vs Evil Dead is available on demand to Virgin Media customers.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com