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"It's becoming more difficult for the everyday viewer to follow, with transfers and one-and-done and conference realignment.
As Stezaker sees it, the great monteurs such as John Heartfield and George Grosz always worked at some remove from the image itself – indeed, this was often the critical or satirical point of their work: to conjure radical ideas out of pictures that otherwise allured the everyday viewer.
That feels so much better: making work that an everyday viewer can come in and feel some connection to it, as opposed to some weird elitist shit.
The idea of a Punch-Out!! parody could barely be considered one in a million, with IGN and ESPN delivering their own takes on the game in the run up to Mayweather-Pacquiao. Noober Goobers' success comes from not only its savvy timing, but also its makers' skill at using video game history to break down a topical issue to the everyday viewer.
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It not only illustrates the diminished standing of network news anchors, but the rise of social media, like Facebook and Twitter, which enable everyday viewers to challenge and correct major news organisations.
Fox News has served as a clearinghouse and given radicals a way to interact with everyday viewers.
In a context where few politicians have ever delivered genuine reform to improve the lives of Filipinos through actual policies, the emotional dimension of following the ups and downs of political players in their television senatorial courtroom drama at least offers some kind of connection for everyday viewers.
Get reactions from everyday viewers, and incorporate that information into your video.
Performers execute scripted gestures, most of them versions of everyday movement; viewers watch from the side and change seats on cue.
In the pre-bubble years, when Federal Reserve Board Chairman Alan Greenspan issued one of his mystical pronouncements on the economy, everyday readers and viewers would plug their ears and run away.
The first lines of the now iconic theme song told young viewers, "Everyday when you're walking down the street / Everybody that you meet / Has an original point of view".
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com