The phrase "ethical ideas" is correct and can be used in written English.
It refers to concepts or principles that relate to what is considered morally right or wrong. Example: The company's code of conduct is based on strong ethical ideas such as honesty, integrity, and respect for others.
It's a way of marketing ethical ideas in a glossy, high-end way".
Lucy Siegle, founder of the awards, said: "The UK is bursting with brilliant ethical ideas.
FIRST BOOK LENT OUT "Ethical Ideas of Our Time," a treatise on Nietzsche and Tolstoy, by N. I. Grot.
In 1957 she wrote "Intention," a blend of Aristotle's and Wittgenstein's philosophy, linking ethical ideas and behavior to a theory of intention and action.
An article in the Evening Standard suggested that the minister's comments might surprise many hipsters, who pride themselves in "breaking away from the mainstream economy with independent-minded and ethical ideas and work practices".
Roddick ensured that Body Shop's own principles were protected under the terms of the takeover, and insisted she could be a "Trojan horse" who would be able to influence the new parent into adopting some of her ethical ideas.
Sometimes she seemed to be saying that virtue is the most important ethical idea we have.
NEW DELHI – When the Indian state wants to laugh it probably reads Hegel's hypothesis, "The state is the actuality of the ethical Idea".
You're in a different country, and you're renting rather than buying, but the ethical idea still holds: information needed to make an informed choice should not be concealed but offered voluntarily.
The opposite of all that besottedness was "the classical, ethical idea of history" as manifested in "the Kantian personality who confronts us as the bearer of the moral law" — the law of act and deed that is itself "an essential part of that honesty which man owes to himself: the test of criticism".
Moreover, like Hegel, he argued that the state, like all other social "institutions", was best understood as an ethical idea and as existing at the level of consciousness rather than just material reality.
