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Mr. Bush, a savvy enough candidate, understands that in politics, diction establishes tone, and tone is everything.
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Sentences establish tone, and set the pace.
Myriam Córdova, the Venezuelan chef, draws on the flavors and ingredients of South America and the Caribbean to establish tone and color, without committing herself to anything in particular.
More pertinent and useful is the chapter devoted to the fine art of establishing tone in e-mail and text exchanges.
We have a very firmly established tone and look to our show that people respond to, and that I love".
The picture, the first such English language film from Chan-wook Park, says much with little dialogue, establishing tone and character with silent interaction.
He used its colour to establish tone, but in his mind the real work began when he came to paint the figures.
Mary McNamara of the Los Angeles Times wrote of the pacing that the "satirical silence or non-sequitur scenes slowly compiled to establish tone" in the film, but were sacrificed for the faster pace of a network TV show.
The film establishes its tone from the start.
Walking us through the "elaborate pecking order," Neate establishes a tone of aphoristic social satire: Vanitariousness Fair.
But the opening section, in which he introduces his home village and its inhabitants, establishes a tone of breathtaking offensiveness.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com