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He describes the latter as "an incurious 'presentism' – combining a lack of historical sense, a pervasive contempt for the wisdom of the past, a fascination with novelty simply because it is new and a propensity to over-react to every ephemeral focus group finding or tabloid whim".
Once again, uniquely in the industrialized world, it has been ephemeral coverage that is lost with the job or changed at the employer's whim.
Ephemeral — perfect.
Ephemeral curiosities.
This was her whim.
Not exactly a whim.
The whim paid off.
Just on a whim.
"They're ephemeral.
Fear is very ephemeral.
Theater is ephemeral.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com