On his first visit in 2010, Erwin Werdenigg, a teched-up Viennese ski and beach-bum met two residents who shared his online vision of promoting Amorgos' sustainable tourism, conservation and environmental projects, plus fun stuff such as geo-caching expeditions.
The BBC took to the water with some fishermen who believe environmental control can be fun and also end with a tasty meal.
"Beth and I are creating this ecosexual revolution and through our art projects, even outside of the film, we're developing the idea of making the environmental movement more sexy, fun and diverse," she says.
Mice were housed in conventional open cages with Litaspen Premium 8/20 bedding, paper wool nesting and standard fun tunnel environmental enrichment.
In both cases, the problem is a clash between environmental sustainability and old-fashioned fun.
Rest assured, for those vacationing without a vegan or a sense of environmental outrage, there is still fun to be had: Mustangs, Sebrings and Caddies galore.
It takes environmental awareness, turns it into fun – and then dives right in.
Perhaps the best way to get people to care is to make environmental issues interesting, and even fun, in order to compete with all the other distractions in their daily lives.
Bristol was named 2015's European Green Capital for committing to environmental improvement with a "sense of fun".
EPIC Kids is an intervention that adapted the successful adult YMCA DPP to include evidence-based behavioral change strategies (e.g. goal setting, self-monitoring, promoting environmental changes [ 22]), while including fun, interactive, family-oriented, and physically active content led by YMCA instructors.
