Technology, another traditional safety play, may be less enticing this time around.
And by "sequenced offers," Keller is referring to ways of enticing first time customers to become repeat customers, such as different discounts depending on if it is a first, second or third visit to a particular restaurant.
The view from the dugout can seem enticing at times, but Brenly sounds as if he can live without it.
The government's tax credit of up to $8,000 has been helping to entice first-time homebuyers into the market, and mortgage rates are about 5.25percentt nationwide, compared with more than 6percentt last year.
The arrival of Latino keyboard player Gustavo Manzur, who wrote the abrasive Neal Cassady Drops Dead and the frantic Earth Is the Loneliest Planet, appears to have enticed long-time songwriters Jesse Tobias and Boz Boorer out of their Radio 6 Music comfort zone.
Various stamp duty holidays have been offered by the government to entice first-time buyers into the market, but there is no evidence that they have led to more purchases.
Record-low mortgage rates and huge inventories of foreclosed homes and other fire-sale properties have enticed first-time buyers to the market and lured others who had been sitting on the sidelines.
Meanwhile, the Big Three have all but conceded that they haven't a clue how to compete in this mass-market range, which is dangerous: Henry Ford built his empire knowing that if you could entice first-time buyers (aka twentysomethings), they'd be your customers for an entire generation.
That's especially enticing at a time like this, when real estate values are depressed.
