Behind the current wave of the "consumerization," there are actually signs of a reverse trend in which the world's most effective enterprise user experiences may reshape the future of all UX.
I manage a team of UX Strategists, UX/UI Visual Designers, and Enterprise Content Analysts who focus on user experience and enterprise content strategy.
Its solutions include business analysis, portals and collaboration, business integration, user experience, enterprise content management, customer relationship management, interactive design, enterprise performance management, business process management, business intelligence, eCommerce, mobile platforms, custom applications, and technology platform implementations, among others.
Then consolidate the services you need in one enterprise app and great user experience customised for your needs.
Cook led off by saying that at Apple, they "want to make the best products to change the world". Cook went on to say that Apple became interested in the enterprise after seeing that the user experience was not particularly good, despite a lot of money being thrown at it.
It happens that they need metadata and workflow to provide a more complete user experience in an enterprise context.
Meerkat the next shiny object, or the latest addition to the viral puzzle known as user experience in the enterprise and trending on the InterTubes?
These are startups building hybrid platforms of enterprise-class software coupled with a consumer-grade user experience, possibly scaling from the consumer through to the enterprise.
I expect broader acceptance will follow enterprises swiping the dust off old enterprise network infrastructure, and supplier improvements to the user experience.
Without it, the enterprise is reduced to offering a merely-average user experience, based on its broad understanding of the masses it serves.
