We need to provide them with the context to allow them to engage on their terms".
Perennially, seven out of 10 employees are not engaged on their job.
Both were then engaged on their famous works of fantasy, but at that time fantasy was distinctly de trop at Oxford.
Nonetheless, they want to engage on their own terms, and it's this where development experts need to step back and eat some humble pie.
The use of Twitter and social media to communicate with fans has been encouraged by the governing bodies in recent years, believing it allows athletes to engage on their own terms.
(In this way, it is not dissimilar to the department of justice's use of informant cases to weed out potential terrorists rather than those engaged on their own accord in terrorist activity).
It is not that this isn't a good thing for citizens, of course on many levels it is; and she's right, new technology does offer a convenient way for ever busier people to engage on their own terms, to reach out to young people, and to engage new often excluded social groups.
It's taken them 30 years, time enough for them to be engaged on their second reunion, this time with a new rhythm section, since original bassist and drummer Dave Allen and Hugo Burnham, who regrouped for their 2005 reunion, now reside permanently in America.
However, the risk is that they pay too much attention to the number of visitors driven through social media and not enough to the time people spend engaging on their websites, says Gordon Crovitz, a media entrepreneur.Other firms will follow in Facebook's wake.
The Central Bank was also at that time conducting detailed and extensive due diligence on Anglo's loan book through professional advisers engaged on their behalf.
