Their hometown – half an hour drive from Prishtina – is buzzing with the energy of young people who, lacking opportunities for more meaningful engagement, spend their time in downtown cafés, talking about everything from local gossip, to sports, to global affairs.
Twitter today officially announced the launch of its new mobile Ads Manager, which allows users of Twitter's smartphone applications to track their ad campaigns' performance – including their impressions, engagements, spend, cost per engagement, and engagement rate – while on the go.
Then there's cohort ROI reporting, which tells a developer how much they've spent versus how well a group of users who joined at a certain time did in engagement and spending.
Bebo global users have high engagement levels spending an average of 33 minutes a day on the site.
Because comScore is counting desktop, and doesn't seem to be incorporating mobile, it's still going to be interesting to see what mobile engagement and spending looks like by the numbers.
The other potential benefit is that more time spent in the inbox will contribute to the bigger effort that LinkedIn is making to boost engagement — time spent on the site is a crucial aspect of how it will be able to grow its ad revenues.
Dot&Bo increases shopper engagement and spend by wrapping a story around every piece of furniture and home décor it sells.
The Halloween event helped boost in-game engagement and spend considerably, though, so I'd expect the Thanksgiving one to do the same.
That seems to be the case, as Niren Hiro of SearchMan, notes they've been hearing anecdotal reports from developers in both the U.S. and Japan who say that new user engagement (time spent, day 2 opens, ongoing opens, etc).
Tallent revealed that the company has over one million registered users right now, but he declined to say how many were active or provide details about average engagement and spend.
