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This is all about enabling shoppers to make informed choices".
Sometimes two of the same products, one produced locally, and one produced abroad, are positioned next to each other, enabling shoppers to secretly vent their xenophobia.
Today, for example, it plans to introduce My Virtual Model, a feature enabling shoppers to create three-dimensional models of themselves online, to see how clothes of different retailers will fit.
Existing examples of "try before you buy" include Ebay's "See It On" app, enabling shoppers to fit sunglasses to their faces via an iPhone 4. Shiseido's Magic Mirror, now touring British department stores, is an AR-facilitated make-up simulator that allows shoppers to test products without being smeared with unsuitable makeup.
Contactless payments would be the next natural step, enabling shoppers to complete transactions far more quickly.
ZenDeals wants to ensure that users get access to coupons that actually work, which in turn benefits the bottom line for eCommerce companies, enabling shoppers to complete their purchases more quickly and save from having to gum up call centers with complaints about expired coupons.
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EW Scripps last year bought Shopzilla, an American online service that enables shoppers to find and compare products.
Piloted in Herefordshire, the project enables shoppers to buy online from independent high-street stores.
Holograms in changing rooms will enable shoppers to try on clothes without the need to get undressed.
What makes the metaio virtual dressing room software new is that it enables shoppers to automatically try on clothing within the live-video stream.
Last year, Simon created two separate business units, Clixnmortar and TenantConnect.net, to enable shoppers to integrate e-commerce into their trips to the mall.
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