The details first announced weeks ago still hold true as PlayTV will run on DVB-T and will use a 7-day electronic program guide for PVR functions.
In the video clip above, Ross Rubin, director of industry analysis at the NPD Group, points out that there is no electronic program guide for video apps, which "makes it very difficult to discover video".
It uses electronic program data for every program that airs, across 247 networks, to develop a set of key words, phrases and shorthand classifications (or hashtags) related to each show.
Julie Crain, a 43-year-old tax lawyer who attends four or five orchestra concerts in Kansas City each season, said the combination of musical analysis and historical information in the electronic program notes made for a memorable event.
The relaunch will also see the creation of an electronic program guide (EPG) for their own live shows and events.
Sony has also included a service it calls iPEG, for Internet Electronic Program Guide, which provides access to an Internet-based TV programming guide.
After serving as chief executive of videogame maker Activision, he founded TV Guide On Screen, a joint venture between News Corp. and TCI that supplied electronic program guides and navigational software for cable TV.
The company is known for its VCR Plus+ electronic program guide service, but it entered the e-book market with its purchase of two e-book makers, NuvoMedia and SoftBook Press, last year.
Gemstar-TV Guide provides electronic program guides like VCR Plus and develops and licenses proprietary technologies primarily for consumers.
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