Once inside, you find out that Mr. McCambley is not some crabby editorial type putting the old gimlet eye on the necessary, but distasteful evil of advertising.
The reports were categorized according to study design (comparative, prospective, descriptive, review, or editorial), type of computer-assisted instruction, medical specialty, and measures of effectiveness.
For editorial type material with no discernable evidence base, reviewers also had the option of removing the article from the database (score of 0).
And it is not just editorial types who are out of their element.
4. DO THE SMALL STUFF WELL When editorial types rave about Adam Moss's version of New York magazine, part of what they are reacting to is not the big booming features, but what the magazine does at either end — the provocative small display type, playful infographics, and bits of service journalism smartly and elegantly delivered.
Will the light bulbs over the heads of editorial types ever light?
And that's just the Wall Street Journal editorial board/boardroom-type conservatives I'm talking about.
"Your agent needs to apply a sophisticated, fully integrated marketing approach, which would include distinctive signage, multiple Web listings, editorial media-type coverage, and even first-rate direct mail".
Newspaper buyers, though, often look past the bottom line to intangibles like personal gratification, editorial voice and type of readership, said Robert J. Broadwater, managing director of investment banking at Veronis Suhler Stevenson in New York, a bank specializing in media acquisitions.
Serene, compact and a magnet for editorial and design types, with a farmers' market in summer and its own organic, fair-trade GiacoBean Coffee brand, roasted at Antoinette's Patisserie.
Lipsky's Sun occupies the second of its five stories, where, the other day, in a narrow, bright, high-ceilinged, many-columned room nearly the whole block long, a dozen or so editorial and business types, most of them under thirty, sat behind Macs on brushed-steel tables, storing up articles and ads like squirrels preparing for winter.
