For example, a search for "music" once showed a search result card for iTunes Radio before other results, and today a search for "maps" on the App Store points to Apple's editorial collection of map apps.
Easily the most editorial collection of Swim Week's opening night, Suboo's "Cruiser" collection might have threatened strange tan lines with bondage-esque tops, but it also included many wearable pieces -- and several we expect to see cropping up at music festivals as well as the beach.
These are really editorial collections, with a fashion gesture usually blown up, like the extra-long silhouette at Miu Miu (thanks to cute, slim-fitting cardigans bundled over long silk-print skirts with 1890s button boots) and a spree of polka-dot midi-coats.
The updated Reelgood app also doubles down on its own curation capabilities by offering editorial collections.
Within each subcategory page, consumers can browse editorial collections, including "Best New Games," "All-Time Greats," "Free," and "Pay Once & Play".
The company says that these are editorial collections everyone sees at launch, but you'll receive more personalized suggestions like this in time.
Its app offers a "Featured" selection of content for all users, and, if you scroll down there are a couple of editorial collections, like "Essential HBO" or "14 Hidden Gems You Missed the First Time".
The content on the new site will include a mix of more straightforward how-to's and explanations — like the "Discovery on the App Store" article which details how editorial collections work and how Apple selects apps to feature — while others will be more of an article-format case study.
At the time of the writing of this editorial, data collection have been completed and partners started the very first analysis.
MG, AC, and AA participated in data collection, editorial support and critical review of manuscript.
In addition, the site offers four ways to shop: daily flash sales, "shoppable" editorial features, curated collections by top designers, and luxury collections.
