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Static advertising typically provides $1 of profit, but by the end of this year dynamic advertising could double that figure.Dynamic advertisements also allow companies to reach more narrowly defined (and therefore more valuable) demographic groups.
Through the Bonynges, Schmid met Don White, a dynamic advertising executive, but also translator and writer.
"One way we are doing this is by creating more dynamic advertising opportunities".
Not only did Nike pursue a dynamic advertising strategy, it naturally did the same with the innovation and design of its shoes.
Anyone who signs up with the electronics giant can use its console base to deliver dynamic advertising.
The findings suggest that the networked DVR could be exploited to provide personalized channels and that the dynamic advertising insertion could be introduced as an effective advertising format.
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We know Banco Santander has already deployed a very cool media wall in their corporate headquarters (along with Robot assistants), but I envisage that media walls will increasingly come into the branch to create both a super-dynamic advertising environment, along with a place for customers to interact in-branch.
It was an article of faith among this generation of newspaper publishers that once they finally "got" the Web and built dynamic, advertising-friendly Web sites, they would prosper.
Through dynamic sermons, advertising, etc., he has managed to fill the church built to seat 1,500 persons View Article By Miranda Carter By Amos Barshad By Jia Tolentino By Doreen St. Félix.
World Tour is the first Activision game on the PlayStation 3 to support dynamic in-game advertising provided by IGA Worldwide; similar advertising for the Xbox 360 version is provided by Massive Incorporated.
To model the dynamic effect of advertising on sales we shall use the Sethi advertising model (Sethi 1983).
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