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The effect of this broadcast-to-cable shift is usually a drop in viewership.
And despite a 50percentt drop in viewership in the last eight years, "Survivor" is still a hit by many measures.
I find it amusing that network executives are scratching their heads over the sharp drop in viewership (Business Day, Oct. 22).
The system could be used by advertisers and programme makers to identify the parts of shows and ads that cause a drop in viewership.
The NFL's regular season games in 2017 had a 9.7percentt drop in viewership from 2016, which itself saw an eight percent drop from the previous year.
That 35 percent drop for the final round came on the heels of a 53 percent drop in viewership on ESPN for the fourth round of last month's British Open.
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The flagship Nickelodeon started to see a drop-off in viewership late last year, causing alarm at the highest levels of Viacom.
Even with its drop-off in viewership, the NFL remains by far the most popular U.S. professional sport.
With limited competition, WWE Raw disappointed with a 10% dip in viewership and the largest first-to-third hour drop in Raw history.
What's not counted within this data is any TV viewing on computers, phones or tablets, which partly explains the apparent drops in viewership among young people.
Leftovers from last year like Chuck and Life have had double-digit drops in viewership.
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