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"The retail petroleum business is a dull, boring and uninteresting business in which the drivers of preference are location and price, and brands have not played a very significant role in gas stations," said John K. Grace, executive director of Interbrand Corporation, a brand consulting company.
The results suggest that the selected indicators are more important drivers of preference than demographic factors.
A planning process seeking more ecosystem services from residential landscapes should focus on all the most important drivers of preference, if it is to be accepted by residents.
In this case, understanding drivers of preference and fine-tuning a product's differentiating characteristics becomes critical.
According to Marty McDonald, the director of Southwest's brand development firm, egg, the primary drivers of preference were varied.
The awareness of these drivers of preference powered the communications strategy for Southwest Windpower's products in 2007.
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We develop and test theory that increases our understanding of the drivers of preferences for honesty.
Besides media exposure, several studies have emphasized the role of other drivers of preferences towards immigration, both economic and noneconomic ones.
To elicit utilities associated with type 2 diabetes medication-related attributes from South Korean and Taiwanese populations and to identify key drivers of preferences.
So, one important driver of preference for Method turns out to be the designer package.
Each is looking to leverage a differentiating characteristic that is also a driver of preference.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com