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The drivers of competitive advantage are always evolving.
In strategic terms, it is considered as drivers of competitive advantage (Xiaoming and Junchen 2012) since it affects the endogenous organizational development (Denison and Spreitzer 1991), the effectiveness of the operational structure (Gregory et al. 2009; Zheng et al. 2010), and the financial performance (Barney 1991).
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Certainly, technological innovation is a huge creator of economic value and a driver of competitive advantage.
The organizational culture can also become a driver of competitive advantage even in inter-organizational cooperation.
The ability to organize and enable teams is becoming a key driver of competitive advantage.
"The ability to collaborate in the cloud is becoming a key driver of competitive advantage," says Bruce Rogers, Chief Insights Officer of Forbes Media.
Professional services firm PwC expects the auction to raise between £2 billion and £4 billion, with Simon Harris, director in PwC's valuations team, noting in a statement: "The desire for sub 1GHz spectrum is likely to be a key driver of competitive tension".
Data ownership is considered the most sustainable driver of competitive advantage, yet non-banks who have captured massive amounts of data still struggle to derive value from it.
Companies seem to find it easier to disclose more forward-looking metrics on themes such as competitive positioning (long-, medium-, and short-term value drivers), trends (sources of competitive advantage), and financial performance (capital efficiency and profitability).
Innovation is a driver of productivity, competitive advantage, and enterprise value.
The competitive fightback was welcomed by Uber, which sees itself as the driver of competition in the taxi market.
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