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Assurance of the microbiological safety of chilled foods remains a key requirement and it has driven product design and the management of the supply chain.
This research is applied Kansei Engineering (KE) and Data Mining (DM) into the customer driven product design process.
No one seems more qualified to exploit the opportunity than social gaming company, Zynga, with their established user base, expertise in driving engagement and virality, and iterative data driven product development process.
The second way we provide value is through our completely open API driven product as well as our ability to abstract our analytics engine.
The presence of these statistically driven product distributions can be hard to assess by most chemical and biological techniques employed to evaluate the samples.
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Yet a real, disciplined marketing effort is required to drive product development.
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