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How can this innovation drive incremental trips to the store?
"We believe the concept has substantial opportunity to drive incremental sales," the report said.
Online music services should enhance playlist-publishing capabilities and strengthen links to third-party consumer-to-consumer taste-sharing sites to drive incremental traffic.
"Cross-functionalizing the marketing mix to drive incremental revenue generation opportunities" isn't reflection (and heaven knows few breakthroughs ever lie down that path).
"While we know the vast majority of our growth will come from national initiatives, regional empowerment has given our local markets the power to plus up the national plan, drive incremental sales and profit, and provide a pipeline of new ideas for the system," said Mike Andres, president of McDonald's USA, announcing the news in an investor meeting on Tuesday.
"Not only do we see it as a nice convenience for customers, but we also saw it as a way to drive incremental traffic to the stores, and incremental sales," said Steve Nave, senior vice president and general manager of Walmart.com.
Similar(26)
In contrast to the role of timing for particle identification, which has driven incremental improvements in timing, the LHC timing challenge dictates a specific level of timing performance roughly 20 to 30 picoseconds (ps).
In effect, the above discussion of socio-cultural changes in Soqotran pastoralists' lifestyle represents a series of internally driven incremental adaptations to a changing economic context.
Dosh technology drives incremental transactions, triggering an immediate cash incentive to the consumer and creating positive associations with merchants and brands".
Instead of writing "Did A/B testing on the homepage to understand drivers of login", tell the reader you "Drove incremental revenue of $5M by testing variants on homepage that resulted in higher login".
While a version two of the Big Mac might have driven incremental sales in 1977, in 2017 the product has grown tired and out of step with too many people and there are too many alternative choices.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com