Folks from all across the games industry and associated media came together, ate, drank, talked, queued, played, partied and even danced with wild abandon, and everyone's takeaways from the event were different.
But I use social media for posting photographs of dogs wearing shoes, not my drinks and queues, so the full Hey Tea experience might have been lost on me.
Although we did not record the precise location of student contact, we estimate that over two thirds of the recruitment at ULU took place in the students' bar and nearly all of them were either having a drink or were queuing to buy one.
They won't be encouraged to return by the woefully inadequate food and drink facilities, with the queue for beer frequently stretching across the entire width of the arena.
Part-owner Dave Rogers says the watering hole has a specially designed long bar so people will not have to queue for drinks.
The Canadian four-piece are keen to revive the liberated, anything-goes freedom of 80s rave culture, a halcyon time when the clubbing experience was more about dancing topless with complete strangers than VIP rooms, $12 drinks and guestlist queues.
There are no reservations, so if there's a queue, have a drink in the Bon Vivant pub over the road and they will give you a call when there's a table.
Maybe one day we'll get that, maybe a time will come when you can power up a game which lets you virtually feel yourself getting more and more crushed in the queue for a drink before sprinting outside and hammering X for a hastily smoked cig.
We were finally offered free hot food and hot drinks, but we had to queue for half an hour and then had to pay £6.50 for the supposedly free food.
