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For a late drink aim for Bourbon & Branch (bourbonandbranch.com) on Jones Street close to Union Square.
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He even has a working name for a carbonated black currant drink aimed at teenagers: Electric Currant.
PepsiCo has recently introduced other products, including the Xtremo line of the Gatorade sports drink, aimed at Hispanics.
One of his products was a tonic drink aimed at keeping factory workers and truck drivers awake through long shifts.
For instance, the Coca-Cola Company plans to advertise KMX, a new energy drink aimed at men ages 19 to 29, in the magazines and newspapers represented by Rivendell.
Not to be outdone, Coke took to the streets to promote Kuat, its new Brazilian soft drink aimed at unseating Ambev's top brand, Guarana Antarctica.
Gatorade started out in the 1960's as an electrolyte drink aimed at helping athletes sustain their vigor by replacing potassium and sodium lost in sweat.
Made with a little bit of sugar, lots of ice and a heavy dose of bourbon, this refreshing drink aims to please everyone.
The chains espresso drinks aim to compete with high-end coffee chains like Starbuck.
Also I hate drinks aimed at kids that are loaded with aspartame and other sweeteners.
Tesco will continue to sell the "no added sugar" versions of the drinks as well as the larger bottles of the high-sugar drinks aimed at adults.
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