Sentence examples for do programmatic from inspiring English sources

Instead, it's trying to make it easier for brands to do programmatic buying for its content marketing to appear in-line at any number of publisher sites or social feeds.

Does programmatic ad placement represent real, quantifiable value?

But what does programmatic advertising that doesn't entail trading on people's grubbily obtained personal data actually look like?

"We're mostly the platform provider in this and other situations, where advertisers and doing programmatic buying and third parties are using our APIs," he says.

It is very difficult to do any programmatic or simulated comparison to obtain accurate evaluations, because such methods are not consistent with human perception".

You walk into a sophisticated brand or into an advertising agency, and the conversation [is sophisticated] You go straight down to: "Ah, so you're doing a programmatic campaign, you can augment that with some linear optimized data… they understand it".

The experts agreed that so far little work had been done on programmatic approaches to assessment, also by themselves, and that the discussions had been enlightening.

The immediate question c-suite leaders must ask themselves is this: do we bring programmatic ad buying in-house, or continue to use an ad agency?

"Despite big data advances, app publishers continue to sell inventory undervalued and blind because programmatic buyers don't yet have a platform that overcomes publisher fragmentation and provides quality audience data in order to improve buying decisions," Simon Khalaf, Flurry president and CEO explains.

Do you think the programmatic work is being done as it needs to be in order to ensure that players are educated on these issues?

A business can ad buy themselves, but they will have to have the expertise in-house, and that may require hiring additional staff if current team members don't fully understand programmatic ad buying.