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"direct marketing" is a correct and commonly used term in written English
It refers to a type of marketing strategy in which companies directly communicate with potential customers through various channels, such as email, telemarketing, or direct mail. Example: "The company's sales increased after implementing a successful direct marketing campaign that targeted their ideal customers through personalized emails and targeted social media ads."
Dictionary
direct marketing
noun
Marketing that reaches customers by communications directly addressed to the customer.
Exact(47)
Figure 4 Specific direct marketing costs of different direct marketers.
"Many major marketers," Mr. Petsky said, have the money "to do substantial direct marketing deals".
In short, "you need direct marketing".
Online direct marketing, by contrast, had quadrupled, while print direct marketing had more than doubled.
In comparison, the direct marketing group supports relatively mild legislation.
"It's direct marketing at its finest," he said.
Similar(13)
HP will help upsell customers via joint direct-marketing campaigns.
The company grew into a direct-marketing behemoth.
His father is a direct-marketing consultant in Northwold.
"Twelve years ago we were primarily a direct-marketing company".
I could imagine one of those annoying direct-marketing offers popping up.
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