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During Clements's term as governor, Rove expanded his business, from direct mail to general strategic consulting.
He says deep discounts and sharper marketing, like direct mail to subscribers of nutrition magazines, may do the trick.
Writer tells about Trinity's 1988 investigation of Robert Tilton's ministry which used direct mail to solicit money.
Mr. Giuliani excelled at using direct mail to harvest money from people around the nation who loathe Mrs. Clinton.
Offline, the firm pays about $150 for each customer it acquires, through anything from direct mail to television ads.
And they have chosen to ignore paid industry consultants, who — among other things — advised using direct mail to find subscribers, and are instead organizing launch parties.
Illinois and Missouri have filed lawsuits against Watson & Hughey, a fund-raising company in Alexandria, Va., that uses direct mail to solicit for a string of small charities.
Mitt Romney and the Republican National Committee spent more than $100 million on direct mail to target older donors during the 2012 election.
Both parties' Senate campaign committees, which provide technical services like polling and direct mail to candidates, will hold fund-raisers in Washington during the next three weeks.
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Retique, a free-standing Goodwill boutique in Milwaukee, sent a direct mailing to customers in the trendy Third Ward district.
Another church-linked organization, the American Freedom Coalition, paid for a direct mailing to 25 million households that criticized 1988 Democratic presidential candidate Michael S. Dukakis.
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CEO of Professional Science Editing for Scientists @ prosciediting.com