Sentence examples for dimensions of brand from inspiring English sources

It explores the relationships among website interactivity, the dimensions of brand knowledge, and brand value in the context of hotel booking websites.

The results of the study show that the dimensions of website interactivity, namely two-way communication and user control, positively impact the dimensions of brand knowledge, namely brand awareness and brand image, which in turn impact brand value.

The differentiation of the designs of "feminine" and "masculine" products is an important dimension of brand image building, as disclosed by several studies [ 16, 17].

The impact of sustainability dimensions on brand relationships were examined by the analysis of structural equation modeling (SEM).

As a result, other discourses are emerging in the field of urban branding, with a meaningful divide between the 'internal' dimension of branding (messages directed to inhabitants and city users) and its 'external' dimension.

Relying on your go-to move has the effect of limiting your brand's value, because it limits the dimensions of the brand that have the potential to improve and grow.

The exaggerated dimensions of the brand names on the shopping centers' boards contrast with the anonymity of places and people (Gottlieb 2007, Poli 2009 6).

The growth areas are the dimensions of the brand that have not yet been explored.

The following section illustrates how the TBL model explicates the three dimensions of fashion brands' sustainability perceived by consumers, and whether and how the TBL sustainability predicts brand relationships such as brand trust and brand loyalty.

Such an approach has the potential to more clearly analyse and theorize the political dimensions of place branding.

Because measurement items for the three dimensions of fashion brands' TBL sustainability did not exist in the previous studies, a particular effort was made to develop or modify the existing scale items so as to address apparel-specific sustainability issues (e.g., sustainable fibers, fit, style).